Well, I didn’t see that one coming. Back when I was running RiotACT we’d regularly bury Canberra publications which popped up, threatened us with irrelevance, and then folded. Now I’ve got a bloody whale parked on my beach and what to say about it?
Last year I actually applied for the position of the Bully’s online editor. They lacked the sense to even interview me.
Today the ABC dances on the grave of a national institution.
The sad thing is idiots proclaiming there is no place in Australia for quality writing when they’ve made no effort to deliver it.
The saddest thing is that the next generation of great Australian writers won’t have a chance to write for The Bulletin and inscribe their name on its ledger.
It always lived with the shame of the long ago masthead “Australia for the white man” never mind it reflected the mood of the time.
And certainly it’s been on the skids since Kerry Packer entered his dotage and was no longer able to crack the editorial whip in search of quality.
A quest by incompetent senior management to find easy answers, things like a tie-in with Newsweek in an era when it’s no longer hard to cover international affairs, did nothing to help.
Personally it was annoying, give me just a tenth of the budget and just see what I could do!
A sign of the failure of imagination is clear in the ABC’s quotes from Laurie Oakes:
“News magazines are battling all around the world. If you follow the media in the US you’ll find that Newsweek and Time have got problems and there’s discussions about what they can do to try and protect their advertising and their circulation. They’re under assault from the internet as The Bulletin was.”
The idea of any news organisation being “under assault” by the internet??? They should be embracing it for gods sake!
And now it’s dead. The paper of Henry Lawson, and Banjo Patterson, and Breaker Morant, and Laurie Oakes and Patrick Cook and John Birmingham.
Hopefully before too long we can see a “New Bulletin”, maybe without the embuggerance of print. Because it would be a shame to lose that heritage forever.